Highly commercial and practical actions orchestrated between marketing and sales to deliver rapid results:
- Utilising the best digital tools to manage and monitor customer activity, sales, communication and engagement
- Bringing proven methods and hard-won experience managing the launch and lifecycle of products and services
- Using targeted and timely communications to stay meaningful to your customers throughout their journey.
- End-to-end sales funnel and opportunity planning.
- Account and marketing planning, action and review.
- Customer retention and lifecycle programs.
- Test and learn programs to get moving fast.
- New product/service launch planning and execution – you only get one chance to get it right.
- Keeping the story/offer alive in the customer’s mind.
- Message prioritisation, channel plans, training and quick wins.
- Measurement and rapid improvement.
- Marketing communications roadmap and channel plans, including ROI.
- Event planning and execution.
- Brand refresh and relevance testing.
- Creating relevant content people want to share.
- Customer stories to engage and educate.
Don't just take our word for it
We have delivered over 50 product and service launches both in the UK and worldwide. From global smartphone launches to local B2B software upgrades we have meticulously planned and delivered targeted messaging and communications. We have also driven on-going marketing and sales programs throughout a product's lifecycle to keep sales buoyant.