Give more dash to your dashboard.

Posted Posted in Analytics, CRM, Sales

Motivating management teams with business data is pretty straightforward, motivating sales teams to collect that data less so. CEOs like to have a dashboard to see how the business is doing. How was the last quarter performance and how does the next quarter’s forecast look? At the other end of the sales data pipeline you […]

How can sales manage marketing?

Posted Posted in Marketing, Sales

They talk funny – how could a sales person start to manage a marketing team? Everything was pretty comfortable.  You are the head of the regional sales team having worked your way up from the bottom. You know the customers, your competitors, your sales execs and the sales forecast.  Bonus looks pretty assured this year. […]